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Benefit Assist:
AI Built Into BenSelect

Personalized benefits answers exactly when employees need them.

Selerix research has found that only 27% of employees understand their benefits perfectly, and more than one in three have regretted a benefits choice. Benefit Assist gives employees instant, plain-language answers about their benefits during enrollment and throughout the year. Embedded directly within BenSelect, it draws from your materials and benefits data to provide personalized answers for your employees.

Employees get more clarity. HR gets fewer repetitive questions. And everyone has a better benefits experience.

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Benefits clarity without leaving BenSelect

Benefit Assist is an always-available employee benefits assistant embedded directly into the BenSelect experience.

Employees receive clear answers based on the information available within their employer’s benefits environment. There is no separate portal to visit, no new tool to learn, and no need to search through multiple screens before making a decision.

Employees want to know:

  • What benefits am I currently enrolled in?
  • Who is covered under my plan?
  • How much does this election cost per paycheck?
  • What’s included in my XXXX benefits coverage?
  • Am I eligible for this benefit?
  • What does this insurance term mean?
  • What do I need to submit after a qualifying life event?

The result is a more responsive benefits experience built around the questions employees actually ask.

See Benefit Assist in Action

The answers employees really need

  

See current benefits coverage

Employees can ask what they are currently enrolled in, what coverage tier they have, and which dependents are covered.

Understand benefit costs

Benefit Assist can answer questions about the per-pay-period cost of available benefits and current elections, helping reduce uncertainty after enrollment.

Clarify eligibility

Instead of guessing whether a benefit applies to them, employees get clear information on their eligibility, based on your data.

Explain benefits simply

Benefit Assist helps explain common benefits and insurance terminology in a direct, approachable way.

Accurate answers

Benefit Assist can draw from uploaded plan documents, benefit guides, and configured plan information to explain relevant features and terms.

Accessible across languages

Employees can ask questions and receive answers in any language they ask a question in. (Even Klingon.)

Benefits answers all year round

Benefits do not become irrelevant after enrollment closes.

Questions arise when employees get married, have a child, lose other coverage, review a paycheck, or need to understand how an existing benefit works. Benefit Assist remains available in BenSelect year-round, helping employees find information whenever the need arises.

During open enrollment
Employees can clarify current coverage, plan terminology, eligibility, costs, deadlines, and enrollment steps without interrupting their progress.
After enrollment
Employees can revisit their elections, confirm dependent coverage, and better understand the benefits they selected.
During life events
Employees can ask procedural questions and learn what documentation or next steps may be required within the configured enrollment process.

Fewer repeat questions. More meaningful support.

HR and benefits teams should not have to spend the day repeatedly answering questions that can be addressed accurately and consistently within the platform.

By giving employees an immediate starting point, Benefit Assist can help reduce repetitive inquiries. That leaves HR teams with more time for situations that genuinely require human judgment, empathy, or intervention.

And when a question falls outside Benefit Assist’s scope, employers can configure escalation messaging that directs employees to the appropriate contact or resource.

HR stays informed and in control, without getting bogged down.

Practical AI designed for benefits

Benefits information is personal, financial, and closely connected to payroll. Answers must always be grounded in accurate context.

Benefit Assist is designed as a closed-loop, purpose-built AI for the benefits environment. Responses are based on your verified materials, configured plan information, and available BenSelect data – with no generic public sources.

It is AI that belongs in benefits: practical, contextual, and supported by human accountability

Benefit Assist and Benefit Genius: Clarity & decision support

Selerix offers complementary tools to support different parts of the employee decision journey.

Benefit Assist helps employees understand

Benefit Assist answers questions about current benefits, plan information, eligibility, dependents, costs, terminology, and enrollment processes.

Benefit Genius helps employees decide

Benefit Genius provides guided decision support designed to help employees compare options and select benefits that align with their individual needs.

Together, these capabilities help employees understand both what their benefits mean and which options may fit them best, all within a connected BenSelect experience.

A better benefits experience for everyone

For Employees

  • Immediate answers without leaving BenSelect
  • Greater clarity about current coverage, costs, and eligibility
  • Plain-language explanations of complicated benefits topics
  • Year-round support when questions or life events arise
  • More confidence before and after making elections

For HR and benefits teams

  • Fewer repetitive employee inquiries
  • Less interruption during open enrollment
  • More consistent answers based on configured information
  • Scalable employee support without adding headcount
  • Configurable escalation paths for questions requiring human help

For Brokers

  • A differentiated, modern employee experience
  • Additional support for client enrollment and education strategies
  • Less routine question volume for client HR teams
  • A stronger year-round benefits story beyond enrollment alone

Frequently Asked Questions about Benefit Assist

What is Benefit Assist?
Benefit Assist is Selerix’s AI-powered employee benefits assistant embedded within BenSelect. It provides plain-language answers based on available BenSelect information, employer-configured plan details, uploaded benefits materials, and general knowledge of benefits.
What kinds of questions can employees ask?
Employees can ask about current elections, covered dependents, coverage tiers, eligibility, per-pay-period benefit costs, plan terminology, plan features, enrollment deadlines, and procedural steps within BenSelect.
Can Benefit Assist access an employee’s current benefits information?
Yes. Benefit Assist can securely reference available BenSelect data to answer questions about current elections, covered dependents, coverage tiers, and applicable benefit costs. In some configurations, prior-year coverage may also be available, depending on how the case has been established.
Does Benefit Assist recommend which plan an employee should choose?
Benefit Assist focuses on clarity and factual understanding. Selerix Benefit Genius serves the complementary role of guided benefits decision support.
Are answers based on the public internet?
No. Employer-specific responses are grounded in verified information within the employer’s benefits setup, such as plan documents, benefit guides, configured plan information, and available BenSelect data.
Does Benefit Assist replace HR?
No. Benefit Assist helps handle predictable, informational questions so HR teams can focus on issues that require personal attention or judgment. Employers can configure messaging and routing for questions that need to be escalated.
Can Benefit Assist answer claims or account-balance questions?
Benefit Assist does not currently connect to claims history, external payroll systems, or third-party administrator platforms such as external FSA systems. Questions requiring information from those sources may need to be directed to HR, the applicable carrier, or another benefits partner.
Is Benefit Assist available in multiple languages?
Yes. Employees can ask questions and receive responses in their preferred supported language.

Make benefits easier to understand

Employees should not have to hunt through documents, navigate multiple systems, or wait for office hours just to understand their benefits.

With Benefit Assist, clear answers are built directly into the BenSelect experience, helping employees move forward with greater confidence while giving HR teams much-needed breathing room.

Get a Tour of Benefit Assist

Steele Benefits is Now Part of Selerix.

Steele Benefits is now part of Selerix! Together, we deliver a comprehensive benefits administration, ACA compliance, and employee engagement solution.

We’re excited to support your next chapter!

Learn More About Steele